- Social Media
- Marketing Strategy and Techniques
- Web Analytics and SEO
- Marketing Automation
- Campaign Management
- Content Strategy
- Cross-Channel Marketing
- Digital Marketing
- Driving engagement
- Search Engine Optimization
- Customer experience strategy (CX)
- Social Media Marketing
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by AKSHETA MEHER
October 11, 2020
18 hours (approximately)
AKSHETA MEHER's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
