- Marketing Channel
- Marketing Strategy and Techniques
- Augmented Reality
- Customer experience strategy (CX)
- Data-Driven Decision-Making
- Digital Media Strategy
- Marketing Communications
- Social Media
- Emerging Technologies
- Data Ethics
- Strategic Communication
- Consumer Behaviour
Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by KANISHK KUMAR
April 12, 2020
18 hours (approximately)
KANISHK KUMAR's account is verified. Coursera certifies their successful completion of Digital Marketing Strategy: Navigating Emerging Media and AI
What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain
