- Interviewing Skills
- Discussion Facilitation
- Surveys
- Consumer Behaviour
- Market Research
- Analysis
- Research Reports
- Research
- Report Writing
- Recruitment
- Focus Group
- Sample Size Determination
Qualitative Research
Completed by Nour-eddine Radi
May 2, 2022
14 hours (approximately)
Nour-eddine Radi's account is verified. Coursera certifies their successful completion of Qualitative Research
What you will learn
Explain limitations and risks of qualitative research
Create a moderator guide and design a screening questionnaire to recruit for a focus group
Demonstrate how to increase likelihood of focus group participation by effective recruiting strategies
Analyze focus group data and create a focus group report following common business practices in qualitative market research
Skills you will gain

