- Web Analytics and SEO
- Marketing Planning
- Digital Media Strategy
- Social Media Marketing
- Customer experience strategy (CX)
- Customer Relationship Management (CRM) Software
- Digital Marketing
- Marketing Strategy and Techniques
- Brand Management
- Content Marketing
- Social Media Strategy
- Marketing Automation
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by SYBILLE UTE SCHLUMPP YOSHIDA
June 22, 2020
18 hours (approximately)
SYBILLE UTE SCHLUMPP YOSHIDA's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
