Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by SYBILLE UTE SCHLUMPP YOSHIDA
June 22, 2020
18 hours (approximately)
SYBILLE UTE SCHLUMPP YOSHIDA's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Marketing Strategies
- Category: Content Marketing
- Category: Social Media
- Category: Campaign Planning
- Category: Cross-Channel Marketing
- Category: Data-Driven Marketing
- Category: Search Engine Marketing
- Category: Shared Media
- Category: Search Engine Optimization
- Category: Social Media Campaigns
- Category: Social Media Marketing
- Category: Integrated Marketing Communications
