- Data-Driven Decision-Making
- Marketing Communications
- Augmented Reality
- Consumer Behaviour
- Data Ethics
- Marketing Strategy and Techniques
- Artificial Intelligence
- Digital Media Strategy
- Strategic Communication
- Integrated Marketing Communications
- Emerging Technologies
- Digital Marketing
Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by NGOC THI THO NGUYEN
March 17, 2021
18 hours (approximately)
NGOC THI THO NGUYEN's account is verified. Coursera certifies their successful completion of Digital Marketing Strategy: Navigating Emerging Media and AI
What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain
