- Marketing Analytics
- Return On Investment
- Regression Analysis
- Forecasting
- Marketing
- Marketing Strategies
- Customer Insights
- Sales Process
- Target Audience
- Marketing Channel
- Marketing Budgets
- A/B Testing
Data Analytics Methods for Marketing
Completed by yue yin
June 25, 2024
12 hours (approximately)
yue yin's account is verified. Coursera certifies their successful completion of Data Analytics Methods for Marketing
What you will learn
How to plan and forecast your marketing efforts across different channels
How to use marketing mix modeling and attribution to optimize your efforts
How to evaluate and optimize your sales funnel
Skills you will gain
