- Communication Strategies
- Storytelling
- Branding
- Corporate Communications
- Public Relations
- Media Relations
- Crisis Management
- Strategic Communication
- Marketing and Public Relations
- Press Releases
Working with the Media
Completed by Sadiya Ali
November 11, 2024
7 hours (approximately)
Sadiya Ali's account is verified. Coursera certifies their successful completion of Working with the Media
What you will learn
Identify organizational mission and core values.
Understand how public relations contributes to the branding process.
Define mass media theory and its application to PR practice.
Analyze mass media and understand PR messaging strategy.
Skills you will gain

