- Brand Management
- Marketing Analytics
- Marketing
- Market Analysis
- Competitive Analysis
- Marketing Planning
- Branding
- Promotional Strategies
- Consumer Behaviour
- Value Propositions
- Target Market
- Marketing Strategy and Techniques
Developing a Winning Marketing Strategy
Completed by Dwayne Turner
September 7, 2021
16 hours (approximately)
Dwayne Turner's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
