- Social Media Marketing
- Driving engagement
- Customer Relationship Management (CRM) Software
- Web Analytics and SEO
- Marketing Planning
- User Experience
- Digital Marketing
- Customer experience strategy (CX)
- Search Engine Optimization
- Marketing Automation
- Marketing Strategy and Techniques
- Campaign Management
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Umika
November 7, 2020
18 hours (approximately)
Umika 's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
