GenAI for Marketing Analysts: Innovate Marketing Strategies
Completed by Dina Ziad Ataallah
March 26, 2025
2 hours (approximately)
Dina Ziad Ataallah's account is verified. Coursera certifies their successful completion of GenAI for Marketing Analysts: Innovate Marketing Strategies
What you will learn
Identify the capabilities of GenAI for enhancing marketing data analytics functions.
Examine real-world applications to leverage GenAI in marketing data analytics scenarios.
Deploy strategies and tactics to responsibly integrate GenAI into marketing analytics practices while maintaining human oversight and accountability.
Skills you will gain
- Category: Marketing Automation
- Category: Generative AI
- Category: Performance Analysis
- Category: Marketing Analytics
- Category: Responsible AI
- Category: Data Ethics
- Category: Google Analytics
