- Marketing Communications
- Artificial Intelligence
- Digital Media Strategy
- Target Audience
- Augmented Reality
- Social Media
- Personalized Service
- Emerging Technologies
- Marketing Strategies
- Marketing Analytics
- Marketing Channel
- Marketing Automation
Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by Omar Attia Abbas
October 9, 2020
18 hours (approximately)
Omar Attia Abbas's account is verified. Coursera certifies their successful completion of Digital Marketing Strategy: Navigating Emerging Media and AI
What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain
