- Target Market
- Global Marketing
- Franchising
- Business Strategy
- Intellectual Property
- Export Control
- Risk Management
- Mergers & Acquisitions
- Cultural Sensitivity
- Market Analysis
- Business Development
- International Finance
International Business Entry Strategies
Completed by Shawn Dominic Maraña Algire
October 20, 2021
7 hours (approximately)
Shawn Dominic Maraña Algire's account is verified. Coursera certifies their successful completion of International Business Entry Strategies
What you will learn
Analyze the information needed to make going abroad decisions including timing, country selection, and mode of entry.
Critique the advantages and disadvantages of exporting and evaluate exporting compared to other country entry modes.
Critique the advantages/disadvantages of direct country entry and use this information to select the best entry mode for a given situation.
Anticipate the challenges of working and living abroad and apply known methods of mitigating those challenges.
Skills you will gain
