- Search Engine Marketing
- Online Advertising
- Return On Investment
- Advertising Campaigns
- Marketing
- Digital Marketing
- Digital Advertising
- Pay Per Click Advertising
- Google Ads
- Target Audience
- Keyword Research
- Campaign Management
Google Ads for Beginners
Completed by Luisa Gabriela Mendoza Dávila
June 25, 2024
2 hours (approximately)
Luisa Gabriela Mendoza Dávila's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
