- Communication
- Creativity
- Journalism
- CX
- Branding
Branding: The Creative Journey
Completed by William Moschell
September 29, 2022
Approximately 1 months at 10 hours a week to completeWilliam Moschell's account is verified. Coursera certifies their successful completion of IE Business School Branding: The Creative Journey Specialization.
Course Certificates Completed
Brand Identity and Strategy
Storytelling in Branding and Content Marketing
From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories
Branding and Customer Experience
What you will learn
Create a value proposition for a brand: How it can be positioned and mapped.
Learn how to produce meaningful and engaging content.
Develop a complete creative pitch.
Examine Branding activities through the lens of Customer Experience.
Skills you will gain
Course Certificates
Earned after completing each course in the Specialization
Brand Identity and Strategy
IE Business School
Taught by: MARÍA EIZAGUIRRE DIÉGUEZ
Completed by: William Moschell by August 25, 2022
4 weeks of study, 3 hours per week
Storytelling in Branding and Content Marketing
IE Business School
Taught by: Pedro Cifuentes Huertas
Completed by: William Moschell by August 31, 2022
From Brand to Image: Creating High Impact Campaigns That Tell Brand Stories
IE Business School
Taught by: Brian Hallett
Completed by: William Moschell by September 13, 2022
Branding and Customer Experience
IE Business School
Taught by: Michael Thompson
Completed by: William Moschell by September 29, 2022
2-3 hours/week