- Global Marketing
- Marketing
- Brand Management
- Marketing Management
- Marketing Strategies
- Consumer Behaviour
- Market Analysis
- Product Marketing
- Strategic Planning
- Branding
- Product Promotion
- Cultural Diversity
Global Marketing: Building Iconic Brands
Completed by Nguyễn Lê Anh Đỗ
February 21, 2024
12 hours (approximately)
Nguyễn Lê Anh Đỗ's account is verified. Coursera certifies their successful completion of Global Marketing: Building Iconic Brands
What you will learn
Prepare an environmental analysis and size a new market opportunity.
Conduct a brand audit.
Develop a culturally focused marketing plan for a new market entry.
Integrate a new market entry within a global marketing strategy.
Skills you will gain
