- Consumer Behaviour
- Value Propositions
- Branding
- Go To Market Strategy
- Marketing Analytics
- Target Market
- Marketing Management
- Marketing
- Marketing Strategy and Techniques
- Product Marketing
- Market Analysis
- Customer Insights
Developing a Winning Marketing Strategy
Completed by MATTHEW CLAYTON WHITFIELD
November 26, 2021
16 hours (approximately)
MATTHEW CLAYTON WHITFIELD's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain

