- Marketing
- Marketing Strategy and Techniques
- Customer Insights
- Product Marketing
- Market Analysis
- Consumer Behaviour
- Marketing Planning
- Value Propositions
- Target Market
- Branding
- Marketing Management
- Go To Market Strategy
Developing a Winning Marketing Strategy
Completed by Wylie Blanchard
September 15, 2019
16 hours (approximately)
Wylie Blanchard's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain

