- Go To Market Strategy
- Customer Insights
- Target Market
- Branding
- Consumer Behaviour
- Product Planning
- Market Analysis
- Brand Management
- Marketing
- Promotional Strategies
- Marketing Analytics
- Marketing Strategy and Techniques
Developing a Winning Marketing Strategy
Completed by Juo-Han Chou
September 1, 2023
16 hours (approximately)
Juo-Han Chou's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain
