- Expectation Management
- Keyword Research
- Content Marketing
- Content Strategy
- Key Performance Indicators (KPIs)
- Content Performance Analysis
- Internal Auditing
- Competitive Analysis
- A/B Testing
- Search Engine Optimization
- Content Creation
- Goal Setting
Optimizing a Website for Google Search
Completed by Ayesha Sarwar
July 19, 2023
13 hours (approximately)
Ayesha Sarwar's account is verified. Coursera certifies their successful completion of Optimizing a Website for Google Search
What you will learn
Use keyword research to select best keywords to optimize your website in search results
Examine how to analyze, organize, create, and build content utilizing various strategies
Use best practices to develop a high quality local SEO approach
Develop a solid approach for achieving a productive and successful relationship with your client
Skills you will gain
