Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by TRUSHNA UMEDLAL PATEL
June 29, 2020
18 hours (approximately)
TRUSHNA UMEDLAL PATEL's account is verified. Coursera certifies their successful completion of Digital Marketing Strategy: Navigating Emerging Media and AI
What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain
- Category: Communication Strategies
- Category: Responsible AI
- Category: Digital Media Strategy
- Category: Data-Driven Marketing
- Category: Digital Marketing
- Category: Social Media
- Category: Marketing Automation
- Category: Data Ethics
- Category: Marketing Strategies
- Category: MarTech
- Category: Journey Mapping
- Category: Emerging Technologies
