- Marketing Strategy and Techniques
- Campaign Management
- Customer Relationship Management (CRM) Software
- Marketing Automation
- Social Media Strategy
- Digital Marketing
- Content Marketing
- Web Analytics and SEO
- Search Engine Optimization
- Customer experience strategy (CX)
- Search Engine Marketing
- Marketing Planning
Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Katrina Fae M Rubis
October 24, 2018
18 hours (approximately)
Katrina Fae M Rubis's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
