- Marketing Strategies
- Google Ads
- Search Engine Marketing
- Web Analytics and SEO
- Search Engine Optimization
- Target Audience
- Keyword Research
- Advertising
- Digital Marketing
- Pay Per Click Advertising
- Marketing
- Customer Engagement
Attract and Engage Customers with Digital Marketing
Completed by Jamie Kim
August 16, 2023
14 hours (approximately)
Jamie Kim's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
