- Marketing Strategy and Techniques
- Business Metrics
- Data Storytelling
- Content Performance Analysis
- Email Marketing
- Customer experience strategy (CX)
- Branding
- Digital Advertising
- Marketing
- Search Engine Marketing
- Digital Marketing
- E-Commerce
Foundations of Digital Marketing and E-commerce
Completed by GRACE NJERI NGANGA
May 21, 2024
12 hours (approximately)
GRACE NJERI NGANGA's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
