Digital Marketing Strategy: Navigating Emerging Media and AI
Completed by Dennis Consorte
August 25, 2023
18 hours (approximately)
Dennis Consorte's account is verified. Coursera certifies their successful completion of Digital Marketing Strategy: Navigating Emerging Media and AI
What you will learn
Develop an overview of the digital marketing communication landscape.
Examine various marketing activities from a communication perspective
Discuss the roles and functions of both traditional and digital media channels in marketing communication.
Align your marketing goals with various digital marketing strategies and the appropriate media channels.
Skills you will gain
- Category: MarTech
- Category: Strategic Communication
- Category: Marketing Channel
- Category: Marketing Automation
- Category: Communication Strategies
- Category: Cross-Channel Marketing
- Category: AI Personalization
- Category: Marketing Analytics
- Category: Digital Marketing
- Category: Personalized Campaigns
- Category: Online Advertising
- Category: Data-Driven Marketing
