The "What" of the Marketing Strategy
Completed by Aysel Bayramova
August 28, 2025
3 hours (approximately)
Aysel Bayramova's account is verified. Coursera certifies their successful completion of The "What" of the Marketing Strategy
What you will learn
Understand the marketing process
Develop marketing strategies
Implement and measure marketing initiatives
Skills you will gain
- Category: Marketing Management
- Category: Marketing Strategy and Techniques
- Category: Market Research
- Category: Customer Engagement
- Category: Cross-Channel Marketing
- Category: Key Performance Indicators (KPIs)
- Category: Marketing Strategies
- Category: Brand Strategy
- Category: Marketing Planning
- Category: Consumer Behaviour
- Category: Marketing Effectiveness
- Category: Performance Measurement

