- Marketing Strategy and Techniques
- Customer Insights
- Brand Strategy
- Performance Measurement
- Integrated Marketing Communications
- Market Analysis
- Customer Engagement
- Marketing Planning
- Cross-Channel Marketing
- Market Opportunities
- Key Performance Indicators (KPIs)
- Strategic Marketing
The "What" of the Marketing Strategy
Completed by Aysel Bayramova
August 28, 2025
3 hours (approximately)
Aysel Bayramova's account is verified. Coursera certifies their successful completion of The "What" of the Marketing Strategy
What you will learn
Understand the marketing process
Develop marketing strategies
Implement and measure marketing initiatives
Skills you will gain
