- Target Audience
- Social Media
- Data Collection
- Campaign Management
- Information Privacy
- Brand Management
- Content Creation
- Social Media Campaigns
- Digital Advertising
- Paid media
Fundamentals of Social Media Advertising
Completed by Liliana Boccia
November 11, 2020
11 hours (approximately)
Liliana Boccia's account is verified. Coursera certifies their successful completion of Fundamentals of Social Media Advertising
What you will learn
How to evaluate on which platforms to run social media ad campaigns and what makes an ad effective
How to craft compelling and effective visuals and copy for social media ads
Build an ad directly from your Facebook business page and your Instagram business account
Write a creative brief and create a social media ad
Skills you will gain
