- Communication
- Social Media Marketing
- Data Presentation
- A/B Testing
- Marketing
- Social Media Campaigns
- Digital Advertising
- Social Media Strategy
- Social Media
- Return On Investment
- Advertising Campaigns
Measure and Optimize Social Media Marketing Campaigns
Completed by Lowrain Almohamd
April 14, 2023
12 hours (approximately)
Lowrain Almohamd's account is verified. Coursera certifies their successful completion of Measure and Optimize Social Media Marketing Campaigns
What you will learn
Apply different techniques used to optimize marketing campaigns, such as attribution and marketing mix models
Implement an A/B test to optimize your campaign
Analyze dashboards and evaluate the ROI from your social media marketing efforts
Skills you will gain
