Product Management Essentials
Completed by Candice Gilzean
August 22, 2022
6 hours (approximately)
Candice Gilzean's account is verified. Coursera certifies their successful completion of Product Management Essentials
What you will learn
Discover the roles and responsibilities of the product manager.
Understand how innovative product teams are organized and managed.
Explore marketing challenges, common marketing mistakes, knowing your customer, and rethinking the 4P's of marketing.
Examine how to develop customers, solve customer problems, segment markets, and expand your market.
Skills you will gain
- Category: Product Strategy
- Category: Product Lifecycle Management
- Category: Stakeholder Management
- Category: Requirements Management
- Category: Team Leadership
- Category: Leadership
- Category: Market Opportunities
- Category: User Experience
- Category: Customer Insights
- Category: Commercialization
- Category: Team Management
- Category: Product Development

