Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
Completed by Oliver Ward
November 14, 2024
18 hours (approximately)
Oliver Ward's account is verified. Coursera certifies their successful completion of Digital Marketing Implementation: Executing Strategies in a Connected, Data-Driven World
What you will learn
Strategically develop a digital marketing communication plan.
Appropriately relate your marketing goals with the communication strategies and the channels.
Effectively employ the right tools and strategies to amplify the impact of your digital campaign through digital and social media.
Identify the key performance indicators and analyze the return on investment of a digital campaign.
Skills you will gain
- Category: Search Engine Optimization
- Category: Social Media Campaigns
- Category: Digital Marketing Campaigns
- Category: Digital Media Strategy
- Category: Integrated Marketing Communications
- Category: Experience Design
- Category: Marketing Strategies
- Category: Content Marketing
- Category: Social Media
- Category: Campaign Planning
- Category: Cross-Channel Marketing
- Category: Content Strategy

