Mobile Marketing, Optimization Tactics, and Analytics
Completed by Devanshi Patel
November 26, 2025
11 hours (approximately)
Devanshi Patel's account is verified. Coursera certifies their successful completion of Mobile Marketing, Optimization Tactics, and Analytics
What you will learn
Identify the elements of a mobile marketing strategy and examine the various considerations associated with choosing a mobile platform
Analyze and optimize marketing efforts to improve business outcomes
Develop a digital marketing plan designed to meet your goals and objectives
Skills you will gain
- Category: Customer Engagement
- Category: Web Analytics
- Category: Marketing Strategies
- Category: Marketing Planning
- Category: Digital Marketing
- Category: Key Performance Indicators (KPIs)
- Category: Marketing Analytics
- Category: Marketing
- Category: Performance Measurement
- Category: Customer experience improvement
- Category: Driving engagement
- Category: A/B Testing

