- Competitive Analysis
- Data-Driven Decision-Making
- Intellectual Property
- Value Propositions
- Business Modeling
- Digital Transformation
- Market Dynamics
- Technology Strategies
- Innovation
- Computing Platforms
- Business Strategy
Digital Business Strategy
Completed by Marcus Hoeller
September 19, 2023
5 hours (approximately)
Marcus Hoeller's account is verified. Coursera certifies their successful completion of Digital Business Strategy
What you will learn
How to assess an organization's digital transformation readiness by analyzing trends, evaluating competitors, and examining unique capabilities.
How to identify an organization’s position in the competitive lifecycle and anticipate future industry trends to inform strategic decisions.
How to envision an organization’s desired digital position while ensuring alignment with market trends and organizational strengths.
How to generate value-creating offerings, develop the necessary capabilities to execute their digital strategy, and secure sustained value.
Skills you will gain

