- Value Propositions
- Product Planning
- Brand Management
- Marketing Planning
- Marketing Analytics
- Marketing Strategy and Techniques
- Marketing
- Market Analysis
- Consumer Behaviour
- Branding
- Promotional Strategies
- Customer Insights
Developing a Winning Marketing Strategy
Completed by Varsha Venkataraman
May 22, 2020
16 hours (approximately)
Varsha Venkataraman's account is verified. Coursera certifies their successful completion of Developing a Winning Marketing Strategy
What you will learn
Define marketing and understand its underlying rationale.
Describe how marketing creates value.
Describe product strategy.
Describe the nature of branding and evaluate brand extensions.
Skills you will gain

