- Search Engine Optimization
- Marketing
- Target Audience
- Marketing Strategies
- Search Engine Marketing
- Advertising
- Customer Engagement
- Web Analytics and SEO
- Google Ads
- Digital Marketing
- Keyword Research
- Pay Per Click Advertising
Attract and Engage Customers with Digital Marketing
Completed by Maria Luisa Campos Marin
February 1, 2025
14 hours (approximately)
Maria Luisa Campos Marin's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
