Google Ads for Beginners
Completed by Isabel Gonçalves Calado
September 20, 2021
2 hours (approximately)
Isabel Gonçalves Calado's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
- Category: Marketing
- Category: Paid media
- Category: Digital Marketing
- Category: Keyword Research
- Category: Advertising Campaigns
- Category: Pay Per Click Advertising
- Category: Online Advertising
- Category: Digital Advertising
- Category: Return On Investment
- Category: Search Engine Marketing
- Category: Advertising
- Category: Target Audience
