- Search Engine Marketing
- Return On Investment
- Target Audience
- Google Ads
- Digital Marketing
- Online Advertising
- Campaign Management
- Marketing
- Pay Per Click Advertising
- Keyword Research
- Advertising Campaigns
- Digital Advertising
Google Ads for Beginners
Completed by Phoebe Tsang
July 31, 2024
2 hours (approximately)
Phoebe Tsang's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain
