Marketing Management: What Is It and Why Does It Matter?
January 22, 2025
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Instructors: Christopher Geczy
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Beginner level
Basic understanding of financial services is recommended.
(3,647 reviews)
Recommended experience
Beginner level
Basic understanding of financial services is recommended.
Explain crypto-currency and blockchain in financial contexts
Evaluate investment products using Modern Portfolio Theory
Identify the regulatory concerns presented by the most common financial technologies
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Wharton's Fintech Specialization is designed to introduce you to the fundamental building blocks of financial technologies and real-world applications through case studies of Wharton-led companies in the field. You'll learn the the essential components of technology-driven financial strategies, from complex regulations to cryptocurrency to portfolio optimization.
You'll also learn how modern investment strategies deploy technology to produce optimal results, explore the disruptive force of changing payment methods, analyze the changing regulatory landscape, and gain a deeper understanding of robo-advising, crowdfunding, peer-to-peer lending, and blockchain. By the end of this Specialization, you'll be able to make informed decisions about deploying financial technologies for yourself or for your business, giving you a competitive advantage in using the latest financial innovations.
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You'll learn the the essential components of technology-driven financial strategies, from complex regulations to cryptocurrency to portfolio optimization. You'll also learn how modern investment strategies deploy technology to produce optimal results, explore the disruptive force of changing payment methods, analyze the changing regulatory landscape, and gain a deeper understanding of robo-advising, crowdfunding, peer-to-peer lending, and blockchain.
By the end of this Specialization, you'll be able to make informed decisions about deploying financial technologies for yourself or for your business, giving you a competitive advantage in using the latest financial innovations.
In this course, you’ll learn the key components of modern-day investment strategies which utilize fintech. Professors Natasha Sarin and Chris Geczy of the Wharton School have designed this course to help you understand the complex structure of payment methods and financial regulations, so you can determine how fintech plays a role in the future of investing. Through analysis of robo-advising and changing demographic forces, you’ll learn how basic elements of trust underlie complex choice architecture in investments and impact investing. You’ll also explore payment methodologies and how fintech is emerging as an entrepreneurial solution to both investments and payment systems. By the end of this course, you’ll be able to identify different financial technologies, and understand the dynamic between the innovations and regulations, and employ best practices in developing a fintech strategy for yourself or your business. No prerequisites are required for this course, although a basic understanding of credit cards and other payment methods is helpful.
What is Cryptocurrency and how is it an innovative and effective method of currency? This course was designed for individuals and organizations who want to learn how to navigate investment in cryptocurrencies. Professors Jessica Wachter and Sarah Hammer will guide you through developing a framework for understanding both Cryptocurrency and Blockchain. You’ll learn how to define a currency, analyze the foundations of digital signatures and blockchain technology in cryptocurrency, and accurately assess the risks of cryptocurrency in a modern investment portfolio. By the end of this course, you’ll have a deep understanding of the realities of Cryptocurrency, the intricacies of Blockchain technology, and an effective strategy for incorporating Cryptocurrency into your investment plans. No prerequisites are required, although "Fintech: Foundations, Payments, and Regulations" from Wharton's Fintech Specialization is recommended.
In this course, you’ll learn the foundational theories behind robo-advising, crowdfunding, and marketplace lending, and how to apply these theories to optimize your investments. Professor David Musto of the Wharton School has designed this course to help you gain a practical understanding of the theoretical frameworks of Modern Portfolio Theory and Financial Technology. You’ll learn how to apply the ideas behind robo-advising and crowdfunding to better assess and leverage a more optimized portfolio while managing risks. You’ll also explore the current consumer credit landscape and learn how to utilize financial technologies in your business. You’ll analyze real-life examples by studying the cases of Square and CommonBond. By the end of this course, you’ll have honed your skills in calculating risks and returns in robo-advising and crowdfunding, and be able to assess the value of marketplace lending to achieve better returns on your investments. No prerequisites are required for this course, although "Fintech: Foundations, Payments, and Regulations" and "Cryptocurrency and Blockchain: An Introduction to Digital Currencies" from Wharton's Fintech Specialization are recommended.
In this course, you’ll learn about the emerging technologies in Artificial Intelligence and Machine Learning that are utilized in InsurTech and Real Estate Tech. Professor Chris Geczy of the Wharton School has designed this course to help you navigate the complex world of insurance and real estate tech, and understand how FinTech plays a role in the future of the industry. Through study and analysis of Artificial Intelligence and Machine Learning, you’ll learn how InsurTech is redefining the insurance industry. You’ll also explore classifications of insurtech companies and the size of the InsurTech, Real Estate Tech, and AI markets. You will also explore FinTech specialties with Warren Pennington from Vanguard. By the end of this course, you’ll be able to identify emerging technologies of AI, Machine Learning, and Financial Technologies from a variety of insurance and real estate tech companies and their impact in the future of finance and investments.
The University of Pennsylvania (commonly referred to as Penn) is a private university, located in Philadelphia, Pennsylvania, United States. A member of the Ivy League, Penn is the fourth-oldest institution of higher education in the United States, and considers itself to be the first university in the United States with both undergraduate and graduate studies.
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16 weeks is the typical sequence for completing this Specialization; however, you can work at the pace which makes sense for you.
No background knowledge is necessary, but a general understanding of finance and financial products is helpful.
No, but we recommend Foundations, Payments and Regulations, which will give you a solid foundation for the other courses, particularly if you are new to FInTech. The courses in this Specialization are designed to be taken in the order that is right for you, depending on your needs.
No. Although these courses are based on very popular courses offered by the Wharton School, they are not eligible for course credit from the University of Pennsylvania.
You will be able to make more informed decisions about your company's strategy for financial technologies as well as your own financial future.
This course is completely online, so there’s no need to show up to a classroom in person. You can access your lectures, readings and assignments anytime and anywhere via the web or your mobile device.
If you subscribed, you get a 7-day free trial during which you can cancel at no penalty. After that, we don’t give refunds, but you can cancel your subscription at any time. See our full refund policy.
Yes! To get started, click the course card that interests you and enroll. You can enroll and complete the course to earn a shareable certificate, or you can audit it to view the course materials for free. When you subscribe to a course that is part of a Specialization, you’re automatically subscribed to the full Specialization. Visit your learner dashboard to track your progress.
Yes. In select learning programs, you can apply for financial aid or a scholarship if you can’t afford the enrollment fee. If fin aid or scholarship is available for your learning program selection, you’ll find a link to apply on the description page.
When you enroll in the course, you get access to all of the courses in the Specialization, and you earn a certificate when you complete the work. If you only want to read and view the course content, you can audit the course for free. If you cannot afford the fee, you can apply for financial aid.
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