Develop Lead Tracking
Completed by Meryem Zerouali
September 8, 2026
1 hours (approximately)
Meryem Zerouali's account is verified. Coursera certifies their successful completion of Develop Lead Tracking
What you will learn
Track leads through standard CRM stages and understand their impact on sales alignment, prioritization, and timing
Create leads, document sales context, and assign follow-up tasks in a sandbox CRM using real-world workflows
Maintain clean, consistent lead data that supports AI-powered insights and drives smarter B2B negotiations
Skills you will gain
- Category: Customer Relationship Management (CRM) Software
- Category: HubSpot CRM
- Category: B2B Sales
- Category: Sales Management
- Category: Sales Process
- Category: Data Maintenance
- Category: Data Quality
- Category: Customer Relationship Management
- Category: Forecasting
- Category: Data Entry
- Category: Sales Strategy
- Category: Lead Generation

