- Storytelling
- Corporate Communications
- Marketing and Public Relations
- Crisis Management
- Public Relations
- Communication Strategies
- Press Releases
- Strategic Communication
- Branding
- Brand Management
- Media and Communications
- Media Relations
Working with the Media
Completed by Sara Adel Iskander Rizk
October 30, 2023
7 hours (approximately)
Sara Adel Iskander Rizk's account is verified. Coursera certifies their successful completion of Working with the Media
What you will learn
Identify organizational mission and core values.
Understand how public relations contributes to the branding process.
Define mass media theory and its application to PR practice.
Analyze mass media and understand PR messaging strategy.
Skills you will gain
