- Web Analytics and SEO
- Content Performance Analysis
- Online Advertising
- Data Storytelling
- Marketing
- Keyword Research
- Branding
- Marketing Strategy and Techniques
- Digital Marketing
- Business Metrics
- E-Commerce
- Customer Engagement
Foundations of Digital Marketing and E-commerce
Completed by Alejandro Felipe Rodriguez Galindo
July 9, 2022
12 hours (approximately)
Alejandro Felipe Rodriguez Galindo's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain
