- Discussion Facilitation
- Report Writing
- Sample Size Determination
- Research Methodologies
- Qualitative Research
- Consumer Behaviour
- Recruitment
- Recruitment Strategies
- Interviewing Skills
- Surveys
- Focus Group
- Research
Qualitative Research
Completed by Johnson Mugarra
November 4, 2023
14 hours (approximately)
Johnson Mugarra's account is verified. Coursera certifies their successful completion of Qualitative Research
What you will learn
Explain limitations and risks of qualitative research
Create a moderator guide and design a screening questionnaire to recruit for a focus group
Demonstrate how to increase likelihood of focus group participation by effective recruiting strategies
Analyze focus group data and create a focus group report following common business practices in qualitative market research
Skills you will gain
