Introduction to Market Research
Completed by Alyssa Light
August 31, 2025
24 hours (approximately)
Alyssa Light's account is verified. Coursera certifies their successful completion of Introduction to Market Research
What you will learn
Discuss the essentials of market research
Focus on the research proces
Formulate research questions and research objectives
Develop a research proposal Â
Skills you will gain
- Category: Research Methodologies
- Category: Proposal Development
- Category: Focus Group
- Category: Research Reports
- Category: Marketing Management
- Category: Surveys
- Category: Marketing
- Category: Research Design
- Category: Research
- Category: Business Ethics
- Category: Report Writing
- Category: Business Research

