- Customer Engagement
- Search Engine Marketing
- Search Engine Optimization
- Advertising
- Marketing Strategies
- Pay Per Click Advertising
- Digital Marketing
- Marketing
- Google Ads
- Keyword Research
- Web Analytics and SEO
- Target Audience
Attract and Engage Customers with Digital Marketing
Completed by Yeon Choi
October 30, 2023
14 hours (approximately)
Yeon Choi's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
