From Likes to Leads: Interact with Customers Online
Completed by OMAR AL GHOUR
February 19, 2023
20 hours (approximately)
OMAR AL GHOUR's account is verified. Coursera certifies their successful completion of From Likes to Leads: Interact with Customers Online
What you will learn
Define social media marketing and describe its purpose
Identify core pillars of social media marketing: strategy, planning and publishing, listening and engagement, analytics and reporting, advertising
Define the goals of a social media campaign
Write, design, and repurpose engaging content for social media
Skills you will gain
- Category: Brand Awareness
- Category: Digital Advertising
- Category: Content Scheduling
- Category: Driving engagement
- Category: Content Creation
- Category: Content Performance Analysis
- Category: Marketing Analytics
- Category: Branding
- Category: Social Media Campaigns
- Category: Paid media
- Category: Social Media Marketing
- Category: Social Media Management
