Advanced Marketing Analytics, Funnels, and Dashboarding
Completed by Michael Krismawan Effendi
June 17, 2026
8 hours (approximately)
Michael Krismawan Effendi's account is verified. Coursera certifies their successful completion of Advanced Marketing Analytics, Funnels, and Dashboarding
What you will learn
Build interactive dashboards connecting GA4, CRM, and ad platforms.
Analyze conversion funnels to pinpoint drop-offs and hypothesize fixes.
Configure event tracking and evaluate marketing channel performance.
Visualize campaign trends and communicate insights to stakeholders.
Skills you will gain
- Category: Marketing Channel
- Category: Marketing Analytics
- Category: Dashboard Creation
- Category: Interactive Data Visualization
- Category: Marketing Planning
- Category: Performance Analysis
- Category: Marketing Effectiveness
- Category: Analysis
- Category: Analytical Skills
- Category: Conversion Funnel Analysis
- Category: Trend Analysis
- Category: Spreadsheet Software
