- Marketing Analytics
- Performance Measurement
- Digital Marketing
- Goal Setting
- Search Engine Marketing
- E-Commerce
- Customer Engagement
- Target Audience
- Email Marketing
- Branding
- Social Media Marketing
- Marketing Strategy and Techniques
Foundations of Digital Marketing and E-commerce
Completed by Cipriano Alwyn III Uytingco
January 10, 2023
12 hours (approximately)
Cipriano Alwyn III Uytingco's account is verified. Coursera certifies their successful completion of Foundations of Digital Marketing and E-commerce
What you will learn
Define the fields of digital marketing and e-commerce
Describe the job responsibilities of an entry-level digital marketer and e-commerce specialist
Explain the concept of a marketing funnel
Understand the elements and goals of a digital marketing and e-commerce strategy
Skills you will gain

