Attract and Engage Customers with Digital Marketing
Completed by Ekene Udeoha
November 21, 2022
14 hours (approximately)
Ekene Udeoha's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
- Category: Content Optimization
- Category: Online Advertising
- Category: Search Engine Marketing
- Category: Google Ads
- Category: Customer Engagement
- Category: Marketing
- Category: Search Engine Optimization
- Category: Digital Marketing
- Category: Target Audience
- Category: Marketing Strategy and Techniques
- Category: Digital Advertising
- Category: Keyword Research

