Artificial Intelligence in Marketing
Completed by Ngọc Đoàn
September 5, 2024
10 hours (approximately)
Ngọc Đoàn's account is verified. Coursera certifies their successful completion of Artificial Intelligence in Marketing
What you will learn
How to use data-driven AI to improve customer engagement
How to develop networked business models and leverage network effects
How to build a sustainable competitive advantage from data gathered on digital platforms
How to use algorithms, networks, and data to create AI Relationship Moments that are personalized to individual customers
Skills you will gain
- Category: Data-Driven Marketing
- Category: Competitive Analysis
- Category: AI Integrations
- Category: Customer Insights
- Category: Artificial Intelligence
- Category: Business Strategy
- Category: Data-Driven Decision-Making
- Category: Case Studies
- Category: Marketing Analytics
- Category: Network Analysis
- Category: Digital Marketing
- Category: Digital Transformation
