- Advertising
- Search Engine Marketing
- Marketing
- Web Analytics and SEO
- Pay Per Click Advertising
- Customer Engagement
- Target Audience
- Search Engine Optimization
- Marketing Strategies
- Digital Marketing
- Keyword Research
- Google Ads
Attract and Engage Customers with Digital Marketing
Completed by Devika Singh
June 12, 2024
14 hours (approximately)
Devika Singh's account is verified. Coursera certifies their successful completion of Attract and Engage Customers with Digital Marketing
What you will learn
Recognize strategies to build brand awareness among potential customers
Explain the purpose of SEO (search engine optimization) and essential SEO terms
Optimize website content for SEO
Understand search engine marketing (SEM) and how it benefits businesses
Skills you will gain
