- Return On Investment
- Marketing
- Online Advertising
- Google Ads
- Pay Per Click Advertising
- Digital Marketing
- Campaign Management
- Keyword Research
- Digital Advertising
- Search Engine Marketing
- Target Audience
- Advertising Campaigns
Google Ads for Beginners
Completed by Matthew Levi Casilan
December 13, 2023
2 hours (approximately)
Matthew Levi Casilan's account is verified. Coursera certifies their successful completion of Google Ads for Beginners
What you will learn
Create a Google Ads account and set up first campaign structure
Create ad groups, do keyword research, set up audience targeting, and write ads
Learn how to use the tools and settings available to optimize campaigns and make them profitable
Skills you will gain

